Introduction:
The primary purpose of this position is to grow, manage and coordinate a team of specialists in the Creative Services function within the Marketing and Corporate Communication Services Department of the Bank. Provide ultimate creative guidance and direction to the artistic design of advertisements and related materials and ensuring that quality and standards are in line with Bank’s brand strategy
KEY PERFORMANCE AREAS:
Creative Guidance and Execution
- Manage concepts and lead all creative development processes and executions
- Responsible for quality assurance and for providing guidance within creative process
- Manage multiple projects from concept through to completion
- Interpret, gain and communicate insights on the target audience and business issues
- Generate multiple concepts for a campaign or project
Brand Compliance Management
- Ensure all-round compliance of creative material to all Bank Windhoek brand elements including corporate and visual identity and brand value proposition
- Provide quality control over concepts and projects to ensure brand consistency
- Creative Strategy Development
- Oversee and manage the development and presentation of comprehensive (multimedia) creative strategies
- Provide full costing, production and delivery schedules
- Lead creative sessions for projects
- Develop creative programs and design concepts that meet the business objectives of the organization and that are in line with the brand strategy
- Responsible for involving team in generating ideas for pitching and proposals
Supplier Management
- Recruit, manage and brief third-party design and related firms/suppliers as well as internal design resources
- Develop, maintain and manage critical supplier relationships
Team Management
- Supervise and inspire the creative team
- Develop systems and processes to work effectively
- Oversee all creative projects (responsible for the overall quality of work produced by the Creative Services function)
- Ensure that the right talent is appointed
- Manage staff performance, training and development
- Instil staff discipline and continuously inspire creative brilliance
Minimum requirements:
Experience/Knowledge & Skills
- At least 5 years experience in a senior creative position within the advertising industry
- Excellent interpersonal skills
- Knowledge of graphics and design fundamentals
- Strong working knowledge and experience in design, brand management and creative processes
- Computer literate: Technical knowledge of related programmes and computer software
- Ability to perform well under pressure
- Excellent planning and organizing skills
- Excellent oral and written communication skills
- Ability to manage conflict well
- Excellent listening and decision-making skills
Qualification
- Grade 12
- Degree or Diploma in Fine Arts
- Post Graduate qualification will be an advantage
Core Competencies:
- Working with People
- Presenting and Communicating Information
- Creating and Innovating
- Formulating Strategies and Concepts
- Planning and Organising
- Delivering Results and Meeting Customer Expectations
- Achieving Personal Work Goals and Objectives
